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Articles

CJOE: VOL. 7 NO. 2, DECEMBER 2023

Attitude and Entrepreneurial Intent: Mediating Role of Entrepreneurship Education and Pedagogies

Submitted
January 11, 2024
Published
2024-01-26

Abstract

The purpose of this paper is to explore the mediating role of certain selected teaching pedagogies of entrepreneurship education in the relationship between entrepreneurial attitude and intention. This study employs a causal design to examine the relationship between entrepreneurial attitude, entrepreneurial intention, and entrepreneurship education using a cross-sectional questionnaire- based survey. A self-developed questionnaire and proportionate stratified random sampling technique were employed to collects data from a sample size of 359 final-year undergraduate students, selected from six universities in six out of nineteen states of Northern Nigeria. The study finds that entrepreneurship education significantly mediates the relationship between entrepreneurial attitude and intention. Further, the study showed that the mediation effect of entrepreneurship education is driven by teaching pedagogies like Live Projects and Meeting with Entrepreneurs but not by Business Plan pedagogy in the Northern Nigerian context. This study tests and provides new findings in the area of “methods of delivery” of entrepreneurship education by focusing on the three different pedagogies. No other study has taken these factors in the context of Northern Nigeria. Hence, this study has attempted to answer new research questions and has opened new areas of study in the field of entrepreneurship education.